Report from the 11 June 2019
Official opening accounts WeChat and Weibo
3 June 2019Tournée du Ballet de l’Opéra national de Paris en Asie, Singapour
18 June 2019Le coq sportif becomes the official sportswear supplier of the Paris Opera Ballet and the Paris Opera Ballet School
On the occasion of the Paris Opera’s ballet tour in Singapore and Shanghai (June21th to July 5th 2019) and as part of the 350th anniversary of the Paris Opera, the official accounts WeChat and Weibo of the institution are open from June 11, 2019.
The Paris Opera wishes to communicate directly via these channels to the Chinese audience by gradually offering them basic content related to its history, heritage, business excellence and the scope of its opera and ballet performances.
The WeChat account will offer content according to the three themes of its tree structure:
- Discover: the 350 years of the Paris Opera, the Palais Garnier, the Opera bastille, Paris Opera artists
- Explore: discover the “3rd scene”, exhibitions …
- Live the experience: The Paris Opera ballet tour in Shanghai, visit the Paris Opera …
Scan the QR code below with the WeChat app in order to access the official account of Opéra national de Paris.
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巴黎歌剧院 - OperaDeParis
